What is a SWOT analysis?

A SWOT analysis is a strategic planning tool that helps individuals and organizations identify their strengths, weaknesses, opportunities, and threats. This framework is essential for developing strategies that capitalize on internal strengths and opportunities while addressing external threats and internal weaknesses.

By conducting a SWOT analysis, businesses and professionals can gain insightful feedback on their operational capabilities and market positioning. This allows them to make informed decisions to enhance their effectiveness and competitive advantage. It provides a comprehensive view that can aid in personal career planning or business strategy formulation, helping to succinctly summarize critical factors that can influence success.

Other options, while relevant to different types of analyses and assessments, do not encompass the broad and structured approach that a SWOT analysis provides for strategic planning.